To hone our PR messaging, we had training sessions with corporate media coaches.
I begged for this sort of training and finally received it after flailing and flopping several interviews. Find out the tactics and trickery of media manipulation in my book. Spoiler alert: mainstream media can’t be trusted. There’s so much more for you to see.
A colleague receiving media training in the spooky auditorium of the new building, March 24, 2017
A screenshot of my notes from media training, March 24, 2017 as seen in my IG highlights
My media training playback, August 28-29, 2017